"No flip flops!"
I love when clients know what they want - and don't want. This high-end audience called for a luxurious design to capture a holiday at the beach, but not scream "Christmas!"
When you're going to the beach in December, it's the sand and sea that you're wanting to explore, with a little reminder of the holiday season.
With the client's branding in mid-transition, I combined their former gold and future silver metallics, and added in a beautiful blind emboss, multiple die-cuts, layers of iridescent papers, and unique binding, tied up nicely with a pretty bow.
